Fashion · 2025
All work →Scarlett Poppies
Winter Collection
- Role
- Director / DOP / Editor
- Output
- Campaign film + cutdowns
- Summary
- Cinematic winter styling with a social-first structure built for cutdowns.
Campaign Film
Brief
Showcase the winter line through premium editorial visuals with hook-first openings designed for paid + organic.
Approach
- Wardrobe-led story beats with product-first inserts
- Lighting designed for texture, fabrics, and depth
- Edit cadence optimized for 6–15s cutdowns
Deliverables
- 1x campaign film
- 4–8x 9:16 cutdowns
- frame pulls for social
Selected Frames
